Armand Morin On Product Creation


I have chance upon this video on Product creation by Armand Morin.

He has some great pointers on why and how we should create our own product.

 Watch this video below:

He mentioned that the product that you create must have this four elements to suceed:
1) Product MUST solve a problem
2) Product is in HIGH demand
3) Product MUST be easy to use and operate
4) Product appeal to Want, and not the Need.

I truely agree with Armand that there are the four important elements needed to create a successful product. On top of that, he also mentioned that our product should give our customer a “whow” experience ( especially in the beginning and the end ) so that it can create
a BUZZ in the market.

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