The One Psychological Lesson That T Harv Eker Taught Me At Guerilla Business Intensive

I have attended the five days T. Harv Eker’s Guerilla Business Intensive from the 25th June to 29th June 2008.

I might said that it is a five days of intensive and value added seminar by peak potential.

As usual, T. Harv Eker is at his best, drilling us with lot and lot of ’street-wise‘ business and marketing lessons and strategies.

Although i have know most of the strategies that is taught at the seminar, i have learned a very important psychological lesson from T. Harv Eker. 

Before the official start of the seminar, Harv asked for all of us to stand up and then he called for those whose annual net income to be less than 50,000 to sit down.  Slowly but surely, he raise the bar, from 50,000 to 100,000, to 500,000 to 1 million and then to 1.5 million.

At this stage, only 5 to 6 people among the 5000 strong attendees are still standing.  Now for the killer words from Harv.  He said this “If you are not earning  1.5m or more annually in your business, then you really do not know some of the strategies that i am going to teach you, even though you ‘think’ you know it.”

Yes, i am not making more than 1.5m dollars per year but i do know most of the marketing strategies that Harv taught.  There is a struggle inside me…. On the one hand, Harv states the undeniable fact that i am not making $1m per year.  On the other hand, i do know most of marketing strategies that Harv is teaching.

Then i see this flash board at the side of the seminar hall.

I can be “right” or I can be “rich”.  Do i want to be right or to be rich? 

 Of course i want to be rich if i can only choose one of them.

Then at this point, it ‘awaken’ the giant within me… and i start to realized that i really do not know those marketing strategies that are taught by Harv, if not, my business will be making me more than $1.5 million a year.

Reflecting on this thought… i realized that i have not apply enough of the strategies to my business, to my marketing to achieve the kind of 1.5 million success that i desire.  Not only have i not deploy enough of these strategies, i do not have the right tools for me to expand my business to a $1.5 million dollars a year business.

Hmm…. this is the moment of realization and rude awakening for me.   A good psychological lesson indeed.