How The Gurus Are Doing It All Wrong In Continuity Program

Quote of the Day: If you do not believe in co-operation, look what happens to a wagon that loses a wheel.

Here is the fact.

Every internet marketer out there are so obssessed with getting their customers into some form of continuity program, be it a offline magazines or a membership and what not…

Gurus are giving out their best product for Free ( minus of the shipping and handling charge which will cover the price of the raw material ) just to get anyone to join or testdrive their continuity program.

Some Gurus even claim that they have left a lot of money on the table when they get started in their marketing career for not rolling out some form of continuity program.

Whatever the case, especially in a recession time like this, every marketers want to secure some form of constant income every month.

All this is fine and well except for the following problems:

1) They run out of idea for generating new and freash content, month after month.
2) Most of their subscribers pull out of the continuity program before the month end as they are so enticed with the FREE big package that they join the continuity program just because of the package.

I ask myself this question: “What then is the best way?”

Here are the option that i have proposed:

1) Create a irresistable offer every month with little or no effort on our part. How? Well… if you take a look at JO Han Mok lattest continuity program at http://www.embraceinternetwealth.com/endorses/SwipeThisLetter, you will realized that his monthly offering is so simple but yet so irressitable that most internet marketers and copywriters will take up the offer.

What he has done is that he simply dish out top converting sales letter written by others, add some comments and viola, he has a continutiy program for his market. How much effort do he need to dish out the sales letter? Almost zero except of his little comments. What is it irressitable? You bet!

What’s amazing is he does not offer any BIG package for free but yet… the original offer itself is good enough for the price that he asked. If you are an internet marketers and copywriters, do check it out at http://www.embraceinternetwealth.com/endorses/SwipeThisLetter. Personally, i have make a purchase and find it very useful for swiping and overcoming mental block when writing.

Ok.. i think i have written too much in this post. In the next post, i will share with you another way to lock your customers in a continuity program by dishing out the SAME content each and every month.

Hello… you HEAR me? I mean dishing out SAME content every month and yet you are able to keep your customers, plus you CAN attract more customers at the same time.

Heehee.. this is the little sneaky continutiy program that i have formulated in my mind and i will share with you in my next post.