How To Increase The Responsiveness Of Your List Part 2

Quote of the Day: The secret of business, especially these days, is to focus relentlessly on your unfair advantage - the thing you do that others don't.

In my previous post, we know that we can increase the responsiveness of your list by recruiting targeted prospects to your list.

Now that you have a list of prospects that are interested in your product or service, you need to build up a strong relationship with them.

How can you build a strong relationship with your list?

Well.. first of, you can listen to them.  The best form of communication is where your prospects know that you listen to them and most importantly, care for them.

You can do so by doing a short survey or using web 2.0 to collaborate with them.  Get them involved and read their feedbacks and comments. 

After which, you can integrate their requests in your product and service.  In this way, they know that you listen and really care for them.   This is what i mean by relationship building.

Most of the time people don’t buy from you because they do not trust you or your product or service.  By listening to them and react to their need, this will increase their trust level.

Another complimentary way to building relationship with your list is to write to them like a buddy.  Write to your list as if you are just writing to one person, your buddy.  They will appreciate you better and can possibly converted to be your life time customers.

Most importantly, treat your prospects and customers well and always think in their shoes.  If you are consistent in building a fantastic relationship with your list, they will reward you in the long run.

I do hope you enjoy this post.  In the next series of ‘How To Increase The Responsiveness Of Your List Part 3′, i will share with you one more sneaky way to build a responsive list.

Leave your comments here and i would like to hear from you.  Let me know if you enjoy this series of post or do you want to know any other stuff that i can write here.

See ya!