I have received an email from Jo Han Mok on the 8/8/2008 with an uniquely oriental oriented flavour.

Inside the email, he invited me to play a jackpot game online to win $888, credited NOT to my bank account but to a new product that he is promoting.

 The product is JD Hamilton’s Instant Money Switch.

In the webpge, JD Hamilton promised to teach you how to make REAL money online as easy as flipping a switch.

You can check out his sales letter at: http://www.Instant-Money-Switch.com

A few days later, Jo Han sent out another email with the subject line “My heart really *stop*….”

Why?

Well, in this email, Jo Han revealed to us that JD’s webmaster erroneously included the actual download link to an exclusive Resales License offer on the very webpage itself, so people could have download for free!

Whow! Amazing.

 There could be two possiblilities here. 

One.  What he said in the second email is honest and genuine truth.

Two.  He is setting up a ‘marketing trap’ for other to download the product and put it up for sales before releasing this email to apologise for the mistake and warn anyone who have not *officially* buy the product not to put it up for sales or they could possibly received a lawyer letter from JD Hamilton.

Since those who has downloaded the Instant Money Switch illegally could have put up the product for sales at this point, most ( if not all) will generally make the purchase of the Resales Right of the ‘Instant Money Switch’ as they do not want to *waste* their effort of putting it up in the first place.

Hmm…. if possiblility two is the intention, then this is one of the most brilliant marketing gimmick i have ever seen on the Internet.  It plays on the pschology of man that “Poeple do not like to tear down thing when they have put in sufficient effort to set them up”

So could be it possibility one or two?

Nobody will know.  We can only guess.  Only Jo Han Mok will know….

But, having know Jo Han, i honestly believe that this is a genuine mistake.  Nonetheless, out of this mistake, i have discovered a sneaky little marketing trick that could increase our sales…..

Is this trick ethical or not?  The are room for discussion and i would like to hear from you.  Leave your comment here in this blog post.

By the way, i have purchased the resales license of JD Hamilton “Instant Money Switch” and do agree with Jo Han that this is not some lame product but one that reveal to you the brutal truth of making real money on the internet. 

I highly recommend that you make an investment of JD Hamilton’s Instant Money Switch (not just because i am owning the product now) as i have read through it and believed that the content inside is worth much more than the relatively small investment that you will put in.

Check it out at http://www.Instant-Money-Switch.com and i know you will not be disappointed.  (anywhere there is a money back gurantee if at the end of the day you do not think the content revealed to you in ‘Instant Money Switch’ can potential help you to make more money online than the $47 the you invest in the system.

It is my belief that if you help more people to succeed,  i will be more successful.

Once again, do check ‘Instant Money Switch’ at http://www.Instant-Money-Switch.com.  I sincerely feel that the content inside can advance your internet marketing business and help you to make money online like clockwork, at the flip of a switch.

To your success!

I am reading a book entitled ‘Predictably Irrational’ - the hidden forces that shape our decisions by Dan Ariely.

One of the reason why this book interest me is because as a marketer, i want to know what really influence my customer in his daily life.  The human buying decision can be highly irrational.  For example, how often have yourself excitedly buying something that you do not really need?  This book attempt to find order from the irrational buying behavior of human.  Hmm… this really weat my appetite.

The first chapter of the book is ‘The Truth About Relatvity.’ 

What does it mean? 

This has to do with the pschology of human where we tend to compare things with one another but also tend to focus on comparing things that are easily comparable and avoid comparing things that cannot be compared easily.

Confusing?  In general, what it means it that we like to make decison based on comparisions.

For example, if you are ask to select for a subsciption option where option option 1 offer you a web based information for $59 a month.  Option 2 give you the printed edition of the same information at $125. 

Which option will you choose?  Probably you will choose the cheaper version, option 1.

What if i introduce another option in your selection equation?

1)  Web based information at $59 a year.

2)  Printed edition information at $129 a year.

3)  Printed editon information and Web based information at $129.

With the introduction of option 3, most likely we will compare option 2 and 3 as they are the closest in term of pricing and is easier to compare.  We will tend eliminate option 1 from our selection as it is not as easy to compare with option 2 or 3 because of the price difference.

Comparing option 2 and 3 will give us a no-brainer type of selection decision as clearly, option 3 offers better and more lucratic rewards than option 2. 

So with the introduction of option 3, it kind of influence our choices and thus decide our selection decison and subsequently action.

Can your buying decision be manipulated?  you decide…..

I will be digging in to the book ‘predictably Irrational’ and explore the possiblility of find order in my customers irrational buying pattern.

Do share with me what do you think about ‘Relativity’ as we have discuss here in leave your comments here. 

I have experience the power of ‘Viral Inviter’ by Norman Freeman when i first sign up for Mark Joyner’s Integrated Marketing membership site a couple of weeks ago.

Why do i sign up?  Well, Mark Joyner is offering his ‘Integrated Marketing’ ebook for free.  

You can also download Mark Joyner amazing ‘Integrated Markting’ ebook here at: http://www.embraceinternetwealth.com/endorses/IntegratedMarketing

Immediately after i sign up for the program, i am ethically bride to sent email to my friends in order to download the ebook.

Unlike other tell-your-friends system, Viral Inviter is able to extract out all the name and email of your friends from your mailer address book automatically after you have input your email address and logon password. 

Whow… this is damn powerful and viral.

Why?  We know that as human, we are pretty lazy and this software make it so easy for everyone to spread the message to their friends that it is like a no brainer for anyone use it.  Most of the time, as in other tell-your-friends platform, we hate it when we need to key in the name of our friend name and email address one by one. 

What if we have 4 friends. What about 5, 6, 7, 8 , 9 or 10 friends or more?   You have just convert yourself as a data entry slave.  Nobody like that!

Moreover, we may have make a mistake in our typo and the mail may not be sent out after all (after all the effort!)

One obvious benefit is that it eliminates any possible of typo mistake.  On top of that, your users do not need to labouriously work on keying in your friend name and email address, one by one. 

Surely, your users will be more motivated to oblige to the request of you as a marketer to sent an invitation email to their friends as you have made this process easy for them. If you make life easy for them, they will make life easy for you too.  All they have to do is simply keying in their email address and password of their mailer and Bang… they are good to go.

From a marketer point of view, this will tremendously increase the chances of your users doing you a favour by sending an email to their friends.  Couple with the temptation of a high value free gifts for rewarding them to do so, it will accelerate their willingness and dsire to do it for you…. to help you to promote your site to their friends.

If you are interested in the Viral Inviter software, you can download it at http://www.embraceinternetwealth.com/endorses/ViralInviter.  Experience the power of Viral Inviter for yourself!

I have been observing how other marketers or gurus out there are doing with their list building effort.  To study and understand their sneaky strategy, i subscribed to their database and observed on the things that they have done right to entice me to give away my name and email.

What are their strategies to generate such a massive amount of prospects/customers list in the shortest time possible?

After spending a substantial amount of time studying it, i believed i have the answer and i would like to share it with you, my precious readers of my blog.

Every internet marketers and gurus out there are telling you that the money is in the list.  Is that really true? 

 Partially.  The money is in a responsive list.  Yes… The money is in a list of peoples who know you and appreciate the value that you have given to them and want to DO business with you.

Now, the thing is… how do you capture your responsive list?

Here is your solution. 

Write a journal on your life experiences that you think will benefits your target market very much and give it away for FREE!  Yes… for FREE, but in exchange for their name and email address.

The trick here is that you want give out a lot of value in your free gift to your prospects and to get them to read it!

How?  Well, since you have captured their name and email address, you can sent out a personal email to them to trigger their curiosity gland to get them to read and appreciate the free contents that you have given them.

In the free contents, you can also tell a story on how you have use the exact same information to better your life, be it sexually, financially, health wise or whatever you are targeting.

By telling a story, you are promoting yourself and at the same time, spice up your value to your prospects by delivering an interesting content.

As they consume your free content and there are so much value in it, they will come to you as an expert.  Most importantly, they are now conditioned to do business with you.  That’s where you have your very own responsive list!

Got it?

Once you got your responsive, it is up to your imagination how you want to do business with you.  In no time, you will see the floodgate of wealth pouring into your life like a waterfall….. Now you have turn the table around. 

You do chase after money but money chase after you. How’s nice!

If you really want to know more about list building, i suggest you learn from my pal Alex Jeffreys.  This guy is sincere and will deliver so much value that you will not be able to handle it. 

Now you can check him out at : http://www.listbuildingxplosion.com

To our list building success!

I have watched this video of the movie Glengarry Glen where Ross delivered a sensational sales motivational speech.

 I simply like the way he motivate his sales team.  Watch it and see if you agree with me.

Recently, i have brought John Reese’s Traffic Secret 2.0 from this little guy from Wales, UK. 

Though he is a newbie in this business, but he is already making substantial money from marketing on the internet.  I have done some research on him and realized that he is growing in repution and momentum and could possibly be one of the shining star of the future.

One thing i have realized about him is that he is a ‘freaking‘ good marketer and has the hack of producing high value products.  I know because i have access to his Post Lauch Profits and my immediate reaction is ‘Whow, this guy really show his commitment to his customers for giving such high value internet marketing education for such a measely low price of just $77.

As part of the bonus to me who has brought ‘Traffic Secret 2.0′ under Alex’s affiliate link, he has given us the right to sell his new product on ‘List Building‘ and keep 100% of the profit.  It is not officially launch yet but i do have the sales page and have just uploaded it at http://www.listbuildingxplosion.com/. 

Now here is the deal.  Can you accept ethical bride?

If you give me your name and email address at http://www.listbuildingxplosion.com/ before the launch date, i can give ‘List Building With Alex’ to you at a very special price (much lower than the price you see on the sales page).

And to sweethen your greed gland, i would like to give you my up coming ‘The Secret Workbook Of A Master Wordsmith’, yours absolutely free.

As we all know, list building is the most critical aspect of internet marketing.  All Gurus are collecting list and they have all started off by focusing on building a large list. So, if you want to be successful in this business, you need to build your own list and learn how to build your list starting from now.   Go to http://www.listbuildingxplosion.com/ to learn how you can do just that.

Here is the ’List Building With Alex’ package in a nut shell:

Yeah, i have not yet received my Traffic Secret 2.0 as yet.  When i received it, i will do a review and update you.  Have Success!

JG8D69D

I have watched this inspiration video from the movie Boiler Room. In the movie, this sales manager is motivating his group of sales agent. 

Here is part of his motivational sales speech: “There is no such thing so no sales call.  A sales is made on every call you made.  Either you are selling the client some stock or he is selling you a reason why he is not. Either way, a sales is made.  The only question is who is closing, you or him? So be relentless.  That’s is, I done.”

This is true in anying selling situation, whether in person or in print.  You need to be relentless to close the deal or sales.  If not, you have lost!  Your client has just close you down.  That’s it, it that simple.

Watch the video and enjoy:

Jo Han Mok never failed to amaze me with his marketing brilliance.

Recently, Jo Han has released a brand new resales right to his foreclosure survial handbook at http://www.internetmillionairecode.com/niche/

As usual, i do a ‘reverse engineering’ on his marketing funnel and i have discovered some *shocking* little marketing secret.

If you read the sales letter and do not think deeper, you will not be able to realize this sneaky little trick.

At this moment, you may be YELLING at me…. Yew Heng, do not tease us anyMORE, give it to us!

Ok.. Ok…

But before i explain to you the little secret, i need to tell you a story so that you can SEE it in a better light.

You see… foreclosure is the number one problem in the United States now.  We all know that.  So you sell the American a solution to solve their problem, you have the deal.  It’s that simple!  

I did a search in Clickbank market place and realized that there are already a few foreclosure related product there.  However, still, this is a *hot* niche and can definitely make you the money.

So why is Jo Han selling you a resales licence to this *hot* selling product?  He even give you his sales letter in the package.  Why don’t he promotes the product himeself and make 100% of the profit instead of selling the resales rights?

You see… the key to the secret lie in the ‘resales license’.  If you read his salesletter carefully, he is giving his his foreclosure survival handbook in a pdf, which mean that you cannot change the content inside the handbook. 

Yes, you can sell it but you cannot change the content. 

So who has control over the content?  Yes, Jo Han!

He can use his foreclosure survival handbook as a sales letter to promote his foreclosure backend product or to sell some foreclosure affiliate products. (depending on what he want to achieve)

So can you see how sneaky this little secret is?

The opportunity seekers will buy the resales right of his ’foreclosure survival handbook’ because they want to make $17 sales per copy.  However, they will have to spent money promoting and advertising the product.

If ‘Foreclosure Survival Handbook’ is a freaky sales letter, then essentially, they are paying Jo Han to be his affiliate and then spent money to advertise for him for FREE!

The more ‘Foreclosure Survival Handbook’ they sold, the more exposure Jo Han will received from market with respect to his sales message to promote his foreclosure backend or affiliate product.

Can you see how sneaky this is?   Hmm……….